I find the whole package of the TV campaign wrong, but it is a very good way to establish recall. With the way things are turning around, LBC really got a good run for their advertising money.
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2 weeks ago
Thursday, May 14, 2009
LBC Spelling Bee Commercial
Distortion of truth and instructional digression - This is how MTRCB (Movie and Television Review and Classification Board)described the new LBC TV commercial. MTRCB chair Marissa Laguardia sent a letter requesting Ruperto Nicdao Jr. (Ad Standards Council Inc.) and Herman Basbano (Kapisanan ng mga Brodkaster ng Pilipinas)to review the said TV material.
2 comments:
i agree with you denis =D thats what i also notice when i saw the AD. The campaign has its flaws but they did a good job establishing a recall.
Cant they take a joke or something? Do they think Filipinos are that stupid? For freaking God's sake.
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